With the sale of our BE NORDIC series, we support marine conservation projects. Since 2022, we have been cooperating with the Scientific Diving Association e. V. (SDA) in the area of ghost net rescue.

In 2023, TRIXIE took over the financing of two rangers on Juani Island, Tanzania.

The sandy beaches along the 1,400 km coastline of Tanzania are an important nesting site for green and hawksbill turtles, both of which are endangered. As unwanted bycatch, they end up in fishing nets, coastal development reduces their ability to lay eggs, hatched juveniles cannot find their way to the water on littered beaches, and many animals die from ingesting or becoming entangled in plastic waste. 

Sea turtles take decades to reach sexual maturity. At the age of 20 to 50 years, females migrate long distances from their feeding grounds to the beach where they were born to lay their eggs.

The juveniles hatch after an average of 55 days and take two or more days to reach the surface of the nest. Light and the topography of the surrounding horizon line guide them to the sea.

A project was launched 20 years ago that has had an impressive impact. In Tanzania's largest turtle colony on Juani Island, the number of nests has increased by 40%, and the number of hatched juveniles has increased by 60%.

Through the project, TRIXIE funds two rangers who dedicate themselves full-time to turtle protection, allowing them to support their families and send their children to school. This includes cleaning the beaches, monitoring the nests, and accompanying visitor groups.

The improved conservation status of the beaches leads to the long-term protection of marine biodiversity on Juani Island and offers residents the opportunity to actively participate in the preservation of healthy and productive marine and coastal ecosystems.